A new cannabis store is expecting to create up to 36 jobs in Timmins.
Hobo Cannabis Company, a “progressive” cannabis retail store, announced Monday they will be the new retailer set to occupy 993 Riverside Dr.
The reason Hobo decided to open up shop in the city was because, “we saw a real glimmer of hope in Timmins, it being the northern-most opportunity for cannabis retail, a market that is dramatically underserviced,” Harrison Stoker, vice-president of brand and culture for Donnelly Group, Hobo’s parent company, told The Daily Press. “We’re super excited to get up north.”
Stoker said he hopes to have the store open officially by or before March of this year, adding he knows residents have been waiting “eagerly” for a legal and local cannabis supply to be available.
Currently, the closest cannabis store is located in Sudbury.
Raymond Kahnert, senior communications advisor for the Alcohol and Gaming Commission of Ontario (AGCO), confirmed Hobo has begun the applications for its retail operator license (ROL) and retail store authorization (RSA).
Stoker said they are on the “tail end” of the ROL, adding once those licenses and building permits get approved, Hobo will “build fast” to be able to open the store as quickly as possible.
“I think it’s going to be happy days for residents of Timmins that have been waiting for this site. I can only imagine that the black and grey market still exists to some extent there but the safety, comfort and familiarity of this new legal market I think is going to be really well received by residents who have been waiting for it. I think Timmins is going to be a strong market.
“What I can promise you is we do move quicker than the next guy and we’re really excited to add it to our network of retail stores that we’re going to be bringing to Ontario.”
Stoker said he believes many people from the communities surrounding Timmins will travel to the city to buy their cannabis on account of the scarcity of supply in Northern Ontario.
“It will be really great for the residents of Timmins and the towns around Timmins.”
In terms of products being sold in the store, Hobo will be focused on the customer’s consumption format, Stoker explained, be it using cannabis via oils, sprays, capsules, pre-rolls, dried flowers, edibles, infusions, or vaporization.
There will also be a selection of five cannabis options:
• Move (THC dominant);
• Lift (THC leaning);
• Balance (equal parts THC to CBD);
• Calm (CBD dominant); and
• Rest (THC dominant).
“The customer experience is so, so important to us,” said Stoker. “We wanted to develop a brand that really could resonate genuinely and authentically with people.”
Stoker said the company is still “fine-lining” the details on the forecasted economics for the city, but expects there will be growth based on job creation and a market for cannabis.
Written by Angela Stelmakowich